About
Business Development & Sourcing
Business Development is a challenging task and the effort is further compounded when doing it overseas where known obstacles have to be dealt with and many unknown ones surmounted.
Lets start with the problem of language and communication, while it is true that the world of business is slowly edging towards English, but it doesn’t mean that most have more than a basic working knowledge, which is neither enough for explaining the finer details of a product or for conducting in-depth negotiations. There is also no better way of making a poor first impression than handing over a badly translated foreign language brochure created by using an online translator.
The list of challenges that have to met when first penetrating a new foreign market can be formidable and one of the most overlooked aspect is the cultural gap and the difference in mentality, work etiquette and perception of the people. Where even when both the sides speak the same language, each may understand words differently, leaving ample scope for misunderstanding, resulting in potential deals going sour for the simplest of reasons.
Taking cognizance of all the factors that need to be surmounted when Sourcing or Developing Business overseas, we offer our services to help first navigate the unknown waters and bridging the gap firmly.
Why Us
Our team members have been involved in International Business Development, Sourcing and Government Liaising for several decades dealing with sectors like Steel, Construction Equipment Petroleum products and Timber.
Today our main focus is on developing trade links between Indian and Russian Businesses.
What makes us ideally suited for this field, is our previous immersion in the Indian Business sphere across several sectors, especially Manufacturing and Business Development, which is complemented by a extensive first-hand exposure to Russia. Our familiarity with the work culture of the country, the people as well as native speaker's fluency in Russian language.
We have an in-depth understanding of the various scope, advantages and limitations of doing business there, all gathered from years of professional and personal interactions.
To keep ourselves abreast with the most up-to-date information on the market conditions, we have adopted a complex multi-prong approach for research and data collection, real-time market monitoring and compiled databases of various business segments of Russia.
We also have a patient ear for Indian clients, who like to discuss things over and over again, and are equally apt in adopting the to-the-point non-nonsense approach favored by Russians.
All our communications with the Russian side are also always in Russian language both spoken and written.
Our Russian language and interaction skills too were honed by several decades of exchange with native speakers, while regular monitoring their business news and current affairs, scores of email correspondences and over a decade of regularly visiting the country.